Shopping
There’s nothing quite like wandering through the bustling shopping avenues at the Hertfordshire County Show. The open grass spaces come alive with colour, creativity, and conversation. From artisan crafts and stylish homewares to rural lifestyle products and unique gifts you won’t find on the high street — this is the place to browse, buy, and discover.
Made in Herts
At the very heart of the showground sits Made in Hertfordshire — a proud celebration of local talent and craftsmanship that has been running for over a decade.
The Made in Herts Marquee has grown to become one of the busiest at the Show, giving local artisan producers and crafters the chance to promote, demonstrate, and sell their goods right on their doorstep.
Equestrian Zone
The ultimate equestrian extravaganza!
These stands are ideally located around the Main Showjumping Ring and central to the light horse competition rings — areas bustling with activity all weekend long. Whether you’re a competitor, enthusiast, or just love the atmosphere, the Equestrian Zone is an unmissable part of the Show.
Dog Zone
From tasty treats and stylish accessories to expert demonstrations and have-a-go activities, the Dog Zone is every dog lover’s dream! Whether you’re competing, shopping, or simply soaking up the atmosphere, it’s a hub of joy, laughter, and wagging tails — a must-visit for the whole family.
Food Court & Theatre Kitchen
Follow the delicious aromas to the Food Court, now bigger and even more mouth-watering in its new location between Third and Fourth Avenue. Discover gourmet cheeses, craft gins, beers and whiskies, homemade fudge, and irresistible treats from across the country.
Don’t miss the Theatre Kitchen, where top chefs cook live throughout the day. Pick up tips, try tasters, and explore a world of flavours.
Farmers Drive
The beating heart of agricultural life at the Hertfordshire County Show, Farmers Drive is where the sights, sounds, and traditions of farming come to life. Overlooking the bustling Cattle and Sheep Rings, this lively stretch is packed with excitement — from impressive livestock competitions and animal showcases to gleaming farm machinery and specialist agricultural trade stands.
Main Drive and The Avenues
Stretching the full length of the Show, Main Drive offers something for everyone — from hot tubs and sports cars to fire pits and pet clothing. Often favoured by lifestyle brands, the Avenues are home to stylish and diverse shopping opportunities, featuring everything from high-end clothing and outdoor living to local crafts.
Confirmed Traders
This list is being updated fortnightly
Trader | Zone |
Girlguiding Hertfordshire | 1st Avenue |
Untamed | 3rd Avenue |
Beautiful Baby Gift Baskets | 3rd Avenue |
Accessory Attic | 4th Avenue |
Crane Garden Buildings | 4th Avenue |
Morley Stove Company | 5th Avenue |
Butternut Box | Dog Zone |
WynnDog Photography | Dog Zone |
Nexus Digital Ltd t/a Origin Studios Photography | Dog Zone |
Rustic Star Healing | Equestrian Zone |
Monarchy Equestrian Limited | Equestrian Zone |
Farming Christian Link (FCL) | Farming and Countryside |
St Albans and District Beekeepers Association (Charity) | Farming and Countryside |
Provincial Grand Lodge of Hertfordshire | Farming and Countryside |
Farmyard novelties (Games for events) | Flamsted Drive |
The Crusty Pie Co | Food Court |
Olive Corner | Food Court |
The Great British Cheese Company | Food Court |
The Giggly Pig Company | Food Court |
Drip Drop Bake Stop | Food Court |
Patisserie Sheree | Food Court |
Brockleby’s Pies (Brockleby’s Ltd) | Food Court |
RSPB | Harpenden Way |
Charlie Owen Events | Harpenden Way |
Gabriellas Cookies | Made In Hertfordshire |
Roughstuff Oak | Made In Hertfordshire |
Leather Design and Craft | Made In Hertfordshire |
Taylor’s CBD | Made In Hertfordshire |
Matthew Slater | Made In Hertfordshire |
Cabochon Art | Made In Hertfordshire |
Made With Knots Of Love Ltd | Made In Hertfordshire |
Emma’s Lovely Gardens | Made In Hertfordshire |
Crystal Buddha | Made In Hertfordshire |
crystallium | Made In Hertfordshire |
Black Bridge Distillery | Made In Hertfordshire |
LoveLilly Art | Made In Hertfordshire |
Little Peach Engraving | Made In Hertfordshire |
Marianne Laker Designs | Made In Hertfordshire |
Pulse Magnetic | Made In Hertfordshire |
Mighty Eve Ltd | Made In Hertfordshire |
Simpsons of London Limited | Made In Hertfordshire |
Hertfordshire County Council Adoption & Fostering Recruitment | Made In Hertfordshire |
Himalaya | Made In Hertfordshire |
Kaur’s spice | Made In Hertfordshire |
pals chocolates | Made In Hertfordshire |
Melanie Collis | Made In Hertfordshire |
Bella and Duke | Main Drive |
254 Medical Regiment | Main Drive |
Firestorm Heaters (Pinnacle Agri Products Limited) | Main Drive |
Oliver Landpower Ltd | Main Drive |
Guide Dogs | Redbourn Row |
Llangattock Apiaries | Redbourn Row |
The Mishmash Man | Shopping Marquee |
Fine and Dandy coins | Shopping Marquee |
Urban Crafts | Shopping Marquee |
C.A Fossils & Crystals | Shopping Marquee |
From The Heart | Shopping Marquee |
Riverford Organic Farmers | St Albans Avenue |